FOR REAL ESTATE
Walkthroughs shot on the phone in your hand.
Film the property, cut the dead corridors, add captions for muted autoplay, and post the tour the same afternoon you viewed it.
THE PAIN
- A tour is only useful while the listing is fresh
- Hiring a videographer per property does not scale
- Most feed viewers watch with the sound off
THE WORKFLOW
Walk the property filming on your phone
Auto-Polish tightens and captions it
Reframe to 9:16, export, post
FROM YOUR PHONE
Everything happens on the phone, on site. No laptop, no upload, and nothing about a client property leaves the device.
Zella for iPhone & iPad →WHEN THIS OUTGROWS THE FREE TIER
A full walkthrough is minutes long, not seconds. Unlimited export length is what makes the property tour possible at all.
Everything else here is free forever: the complete editor, all the AI, unlimited recording, and watermark-free export up to 2 minutes at 1080p. Pro is $89 once and covers Mac, iPhone and iPad on a single purchase. See pricing →
A property walkthrough is filmed on a phone, in one pass, usually with no second chance to go back. The edit has to be fast enough to happen the same day, because a listing video that arrives next week has missed its moment.
Zella is built for that. Film the walkthrough on your iPhone, and the on-device tools handle the rest: silences and stumbles cut, captions added for the many people who watch a property video on mute, a title card with the address and price, and a vertical export shaped for wherever it is going.
Because it is all local, a walkthrough of somebody's home never gets uploaded to a service you would have to explain to them.
WHAT YOU ACTUALLY SHIP
A same-day listing walkthrough
Shoot on the phone, Auto-Polish for the cut and captions, export vertical before you leave the driveway.
A captioned tour that works on mute
Captions carry the room names and the details, which is how most property video is actually watched.
A branded intro and outro
Full-screen cards with the address, the price and your details, at 1 to 8 seconds each.
A vertical cut from a horizontal walk-through
Make Vertical reframes to 9:16 with tracking rather than a centre crop, so the room stays in frame.
THE HONEST ANSWERS
I film wide and horizontal. Everything wants vertical.
Make Vertical is specifically for that: it reframes a horizontal recording to 9:16 using face-aware tracking rather than cropping the middle. Pick the platform preset last, once the edit is locked, so the reframe matches your final layout.
Two minutes is short for a full property tour.
For a social teaser it is usually right, and for a complete tour it is not. That is the honest line: if your listing videos routinely run four or five minutes, Pro at $89 once lifts the cap. Pro Week gives you seven days to find out which you are.
Is footage of a client home stored anywhere?
No. There is no cloud, no account and no upload. The video exists on your phone and wherever you choose to send it, which is a materially easier conversation to have with a vendor.
FREQUENTLY ASKED
Can I edit a property walkthrough on my iPhone?
Yes. Recording, cutting, captions, background tools and export all run on iPhone and iPad, with no desktop step required.
Can I turn a horizontal walkthrough into a vertical video?
Yes. Make Vertical reframes to 9:16 with face-aware tracking rather than a blind centre crop.
Can I add the address and price as a title card?
Yes. Full-screen intro and outro cards run 1 to 8 seconds with your own text, background and fonts.
Is client footage uploaded to the cloud?
No. Everything runs on your device, and there is no account or upload path.
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