ABOUT
Video tools shouldn’t hold your work hostage.
We built Zella because making a good video on a Mac meant juggling a recorder, a cloud editor, and a subscription — and handing your footage to someone else’s servers.
Screen recording got beautiful. AI editing got powerful. But the two never lived in one place, and almost everything good came with a monthly bill and a cloud upload.
Zella is the opposite bet: one native macOS app that records your screen and camera, edits with AI, and exports for every platform — entirely on your machine. No cloud. No account. No subscription. Buy it once, own it.
What we believe
- Your files are yours. Everything runs on-device.
- Software you buy should keep working — no rug-pulls, no paywalls creeping in.
- Native beats Electron. Speed is a feature.
- The best edit is the one the app does for you so you can move on.