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Captions & text

Subtitles, burned-in captions, word-by-word styles and on-screen text - how to add them, and how to make them readable.

7 posts

Do Captions Actually Get More Views? (What the Data Says)

Do Captions Actually Get More Views? (What the Data Says)

About 85% of social video is watched muted, so captions decide who keeps watching. The numbers behind the lift, plus how to add captions well.

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How to Add Word-by-Word Captions to Reels and TikTok

How to Add Word-by-Word Captions to Reels and TikTok

Why word-pop captions beat block subtitles, the keyword and emoji rules that keep them readable, and how to get them in one tap on a phone.

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How to Add Text and Titles to a Video: Sizes and Safe Zones

How to Add Text and Titles to a Video: Sizes and Safe Zones

Title cards, lower-thirds, and kinetic captions: which to use when, plus the font sizes, safe zones, and contrast rules that keep text readable on a phone.

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How to Add Subtitles to a Video (2026): Auto, SRT, and Burned-In

How to Add Subtitles to a Video (2026): Auto, SRT, and Burned-In

Three ways to add subtitles in 2026 - auto-transcription, importing or writing an SRT, and burning captions in - plus platform tips and tools.

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Best Caption Styles for Short-Form Video (Reels, TikTok)

Best Caption Styles for Short-Form Video (Reels, TikTok)

Which caption style to use where, across all 10 presets from Word Pop to Beast, plus the safe-zone rule that keeps your text clear of the platform UI.

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How to Automatically Caption a Video on Mac

How to Automatically Caption a Video on Mac

Generate accurate captions on-device, fix the proper nouns every model gets wrong, then style them for social or export SRT and VTT for YouTube.

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How to Add Captions to a Screen Recording, No Upload

How to Add Captions to a Screen Recording, No Upload

Transcribe on-device, fix the names the model mangles, style with viral presets, and export SRT or VTT without a file ever leaving your Mac.

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